No organisation can be totally shielded from crisis yet developing a crisis plan and testing it can seem like a daunting task for many organisations. Effective crisis management is essential for detecting and dealing with potential crisis scenarios even before a real crisis strikes. The proliferation of new media platforms makes it even more difficult to control your messages and minimise negative coverage of crises. Hence it is crucial to establish an effective crisis management and communication framework to protect your organisation’s reputation which is priceless.

Are you informed of the potential risk and crises that could impact your organisation?
Are you well-trained to communicate your key messages and control discussions during a crisis?
Do you have an effective crisis management strategy established in your organisation?

This 2-day “Crisis Management & Communications” workshop is designed to prepare you for possible crisis scenarios that can happen to your organisation. Acquire the skills to conduct a crisis audit and implement crisis preparation for your organisation. Learn “how to” set up your crisis response team that involves members of different job functions and responsibilities. Master the skills to communicate key messages effectively to the media and stakeholders. Improve internal communication and rebuild trust and confidence of stakeholders for a stronger market position. Real-life case studies and interactive exercises are lined up to guide you into finding the true value of crisis management in your organisation. Leverage on this opportunity to benchmark your crisis strategies against best practices and enhance your financial bottom-line.


For more details, please visit http://www.conferences.com.sg/S1343-CMC-12V-L.pdf
or http://www.conferences.com.sg/ws-cmc.htm

For more information, please email Ms Rena Lin at rena@conferences.com.sg or call us at +65 6372 2202.