Knowledge & Career Series - Organization models for social media (KCS081409)

Venue: Online Event

Location: PaloAlto, California, United States

Event Date/Time: Aug 14, 2009 End Date/Time: Aug 14, 2009
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Knowledge & Career Series -- complimentary Webinar

Organization models for social media
- What is a good organization model for a mid size company, implementing a social media engagement strategy?

- How one person can make a difference in an SMB organization!

Business Advantage / Career improvement

How can a “social media campaign” actually be successful if the rest of the company does business as usual? Many social media “strategies” are really just some tactical ideas with little impact to the business success. Consultants get fired and careers stale due to some basic lack of understanding. A company with more than 20 people need to think through the organizational implications.

This webinar shall give you the foundation and the most important insight to to setup a good organization model to successfully engage with customers, prospects, new customers and partners through social media.

- Social media impact to our business operations
- ComStar, an organization model for social media strategies
- Comparing structural differences
- Implementation challenges in small, medium and larger organizations
- Job description, work flow and responsibilities
- Cross functional reporting models
- A new career opportunity

Take away
- Practical ideas how to structure a social media engagement within an organization.
- Hear about typical obstacles and how to prevent failure
- Know how you can build a smart structure with almost no investment
- Get an idea what the career opportunities are.

Target Audience:
- Business managers across all industries.
- Social media consultants or consultants entering the social media space.


Additional Information

Date / Time: August 14 - 2009. 60 minutes, 9:00 - 10:00 am – (PST) Register here Social Media Academy Webinar Registration

no charge