Managing Branding & Image in an Economic Downturn

Venue: Grand Millenium Hotel

Location: Kuala Kumpur, Malaysia

Event Date/Time: Oct 06, 2009 End Date/Time: Oct 07, 2009
Registration Date: Oct 06, 2009
Early Registration Date: Sep 04, 2009
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Smart marketers are strategising with not only the current economic environment, but are also for recovery and growth. It’s a delicate balancing act. For many businesses, short-term priorities may focus on maintaining volume and gaining share at the expense of competitors. But for the long term, brand builders need to keep an eye on its future and establish meaningful connections with the consumers to ensure brand relevancy in both good and bad times.

This 2 day conference on Managing Corporate Branding & Image in an Economic Downturn showcases innovators who have mapped out strategies for successful brands today as well as beyond. It will focus on how to sustain and strengthen your brand in challenging economic times; learn what the best defences for your brand equity are in a recession and the strategies on how to reach out to your customer effectively with limited marketing budget during this crisis.

Attend this conference with distinguished speakers from Asia Mind Dynamics, Perspective Strategies, Direct Results Asia Pacific Consultancy, Creative Souls, Span Consulting, Los Angeles And Singapore, Wyeth (M) Sdn Bhd, Powerup Learning Academy, CNI Holdings Bhd, Launchpad, Philips Group Of Companies, Malaysia, Max Generation Sdn Bhd, Purple, Singapore, Teambuilders International, University Of Malaya, Renegade, Singapore, ESPN Star Sports and many more who will guide you step by step to maintain and strengthen the value of your brand assets.

“You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)

Book your seat now! Take advantage of the early birds savings and group discounts!


160, Jalan Bukit Bintang, 55100
Kuala Kumpur

Additional Information

DON’T DELAY! REGISTER YOURSELF AND YOUR TEAM TODAY! Call us at (603) 2070 3299 or fax your registration to (603) 2070 3369 or email to to reserve your place today!