7th Annual PharmaMarketing Congress 2009
Venue: Radisson Plaza Hotel
Event Date/Time: Dec 03, 2009 | End Date/Time: Dec 04, 2009 |
Description
Deborah Monk, Director of Innovation & Industry Policy, Medicines Australia
Alex Gosman, External Affairs Advisor, GlaxoSmithKline Australia
Lisa Kurian, Compliance Counsel, Wyeth Australia
Jeremy Levy, Corporate Counsel, Australia & New Zealand, Associate Director, Baxter Healthcare
Greg Williams, Partner, Clayton Utz
Plus more to be confirmed...
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Gain essential and unique insights into the marketing and sales issues that you face every day through sessions such as:
Forthcoming changes to the industry Code of Conduct: provisions for the promotion of prescription drugs
The impact of Obama's health reforms and what they mean for the industry globally and in Australia
The implications of mega-mergers
Advertising in the pharmaceutical industry
Strategic marketing of generics
Legal issues arising from relationships with physicians
Industry codes - the appropriate level of regulation and how this can best be achieved
Innovations in delivering effective education to doctors
Incentives to drive marketing and sales performance
Sales force motivation and retention strategies
And much more!