MIT Virtual MasterClass on Social Media September 30 at 12-1pm EST (MITMCS)

Venue: Online

Location: Virtual Event Open Worldwide, United States

Event Date/Time: Sep 30, 2009 End Date/Time: Sep 30, 2009
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The MIT Enterprise Forum is presenting a new series of Virtual MasterClasses with leading Visionary Thinkers in Business & Entrepreneurship:


by JOHN BLOSSOM, author of "Content Nation"

Wednesday, September 30 at
12-1pm US EDT

"Content Nation is a must-read if you want to understand what it means to live online today and how you will be interacting in years to come"
- David M. Scott , bestselling author of The New Rules of Marketing and PR and World Wide Rave

Learn in an interactive MasterClass how:

➢ Social media works and different ways it can benefit your business
➢ Seven secrets to success that can help you to influence your customers, organization and business partners through social media
➢ Key patterns, trends and strategies that business people can implement to increase revenue and lower marketing costs

About the Author:
John Blossom President and founder of Shore Communications Inc., is one of the most widely recognized content industry experts, providing thought leadership to executives seeking successful marketing strategies for publishing and technology products and services in enterprise and media markets. He is the author of the book "Content Nation: Surviving and Thriving as Social Media Changes Our Work, Our Lives and Our Future", and manages the award winning ContentBlogger weblog. John′s expert views on social media have been sought by The Wall Street Journal, Financial Times, and many others. He speaks frequently at industry and corporate events in the U.S., Europe and Asia. Shore was recognized as one of the 100 Content Industry Companies that Matter Most by EContent Magazine in 2004 and 2005.

Learn more about John’s book here:

Stand a Chance to win a 45-minute Coaching Session with JOHN! 

"The enthusiastic message John Blossom spreads in Content Nation is: Become your own media, engage, share, participate, make your voice heard!"
- Robin Good, social media pioneer and editor of Robin Good's MasterNewMedia