Rewards program reinvention is not an option, it is a virtual mandate.

The financial services marketplace is undergoing profound change that will have a lasting impact on how customers interact with their banks. A central focus of this change is on credit and debit cards. The economic crisis, rising unemployment, and broad regulation will materially alter the way in which customers utilize payment cards to borrow and to buy.

Moreover, virtually all financial institutions are undergoing large scale enterprise integrations and cost-cutting exercises that are impacting both bank-branded and partnership programs.

This conference is structured to:

Assist rewards program managers in reinventing their programs

Provide must-know content on the latest strategies for managing costs

Evaluate strategies to enhance program returns

Educate participants on broader industry trends in financial institution, co-brand and private label credit card rewards

Please join us for the second installment of the Cards and Payments Loyalty conference to hear presentations from managers of leading payment card loyalty programs of some of the most well-known brands in the industry in addition to experts in program communications, innovative products and fulfillment cost management.

This definitive forum is a must-attend for VPs, directors and managers of: Debit cards, Prepaid cards, Portfolios, Marketing, plus: - Bank card issuers - Loyalty program managers - Bank payment executives - Portfolio managers - Payment business strategists - Commercial card product managers - Business card managers - Marketing directors - Operations & technology managers - Community bank executives - ATM operations - Service Delivery managers