Event Date/Time: Jun 07, 2010 End Date/Time: Jun 08, 2010
Registration Date: Jun 06, 2010
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Description

2009 was the year the Web went real-time. Twitter grew five fold and became a major online player, and tens of millions of us learned how to live out loud in public. Facebook responded by changing its approach to user data, making its more than 350 million user profiles publicly searchable. And Google, Microsoft, and Yahoo began integrating Facebook and Twitter’s real time signals into their search offerings, creating an ever-circulating ecosystem of conversation across the web.

Mobile, social, real time – in its second decade, the web has matured and taken a central position in our culture, one that no longer relegates the Internet to role of “other.” The web is now a part of every aspect of our lives, and as marketers, we must integrate this fact into our strategy and our execution. That means rethinking what we’ve grown accustomed to calling “traditional media” and imagining new ways to blend offline and online. It means developing the skills and practices of a publisher, and taking a platform-based approach to connecting with customers. And it means rethinking some of our “best practices” – including measurement, audience research, and the agency-client relationship.

Please join leading agencies, marketers, platforms and entrepreneurs in our industry’s most rigorous and thought-provoking annual gathering, the CM Summit, to discuss what we learned in 2009 and get a jump on what 2010 has to offer.

http://cmsummit.com/Agenda

HOPE to see you there.

Venue

145 West 44th Street
New York
New York
United States
MORE INFO ON THIS VENUE