The Location Business Summit USA (LocBizUSA)

Venue: Crowne Plaza

Location: San Jose, California, United States

Event Date/Time: Sep 14, 2010 End Date/Time: Sep 15, 2010
Registration Date: Sep 15, 2010
Early Registration Date: Aug 06, 2010
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The Location Business Summit USA, 14-15 September, Crowne Plaza, San Jose
Join MTV Networks, AT&T Interactive, Yahoo!, Bloomberg, Palm, Nokia, Ogilvy, Open Street Map, Gartner, Brightkite, Layar, SCVNGR, Booyah and many more key executives at North America’s biggest LBS business conference. Following on from last years incredibly successful conference (Metaplaces) this will bring you everything you need to make sure your business capitalises on the LBS boom.

• Evaluate the current market and profit potential - understand the effects of consolidation and get key insights into business models for the future
• Optimize local search – Discuss advertising models and monetisation opportunities; examine the use of local data in revenue management
• Understand where we are now with Location Based Advertising – Discover strategies to generate serious profits from LBA; from Location Based Marketing to push marketing, coupons to sponsored POI
• ‘Proof of Presence’ and the impact of Location Based Social Networking – Analyse the impact of Facebook, Foursquare, Twitter and the ‘check-in’ on the LBS Industry, explore user-experience and transform the hype into revenue
• Key strategies for Data and Content - Infer trends and analytics through data, understand user generated vs propriety content, privacy management and get to grips with the future of matching data points

Collect a stack of business cards and finally grab a coffee with those all important business contacts. With 12+ hours of networking the event is designed for you to make the most of your visit. The Location Business Summit USA is a must attend for all LBS professionals.

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