IABC Communication and Measurement Conference
Venue: Hyatt at Olive Eight
|Event Date/Time: Nov 18, 2010||End Date/Time: Nov 19, 2010|
* Find out if the tools you use to communicate with employees change attitudes, alter behavior and give you the right information.
* Do your customers get it? Learn how to measure customer understanding and response to product and brand messaging.
* Use social media to effectively carry your message and measure its value in real time
* Determine the best practices to drive results for your organization.
The 2010 IABC Communication Measurement Conference will give you tactics, data, and action plans to tackle all of your measurement and evaluation challenges. Hear from these leading experts in research and measurement:
* Frank Shaw, Microsoft
* Angela Sinickas, Sinickas Communication
* Diane Lenox, SAS
* Shel Holtz, Holtz Communications