Event Date/Time: Sep 30, 2010
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Description

The ubiquity and velocity of today's digital technologies, coupled with their ability to create community opinion instantaneously, has created the need for real time monitoring in order to maintain a brand. This session provides insight into building brands through digital media.

This interactive course will help participants:

- Understand the technological evolution of brand monitoring and building with digital and social media
- Look forward to technologies on the horizon that will have tremendous influence in the space such as Internet television, geo-targeted information and more
- Provide authentic and engaging information to today's fickle audience

Venue

9500 Gilman drive
La Jolla
California
United States
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Additional Information

$250 Course runs from 8:00 a.m.–12:00 p.m.. Registration fee includes course materials, campus parking and continental breakfast.

Types