Event Date/Time: Feb 23, 2011
End Date/Time: Feb 24, 2011
A recent study reports social media marketing spend is predicted to grow at an annual rate of 34%. As social media takes centre stage, knowing what the latest trends are and projecting where they are going has become crucial to building your business and promoting your product or service successfully. Marketers must listen, measure, understand and engage in order to capture the right audiences for their brand. Using the right platform and understanding what your audience wants to hear is vital to having a genuine conversation on a tremendous scale. Attend this conference to find out how to leverage social media as a strategy, track and measure campaigns and identify and engage the people driving the conversations.