Growing Campus Store Sales through Customer Loyalty Programs

Venue: Online Webcast

Location: Online Webcast, United States

Event Date/Time: Feb 15, 2011
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Facing an increasingly competitive marketplace, campus store managers are constantly seeking new and innovative ways to appeal to their customers. Customer loyalty programs are a popular medium used by many consumer goods retailers and service providers, but they have yet to realize widespread popularity on college campuses. Join us to learn about Arizona State University Bookstores' innovative customer loyalty program and how this initiative can be implemented at your campus store.


Auxiliary services professionals and bookstore directors or managers responsible for the marketing and financial operations of the campus store will benefit from this Web conference.