Retail District Management Workshop

Venue: Sheraton Phoenix Downtown

Location: Phoenix, Arizona, United States

Event Date/Time: Jan 26, 2011 End Date/Time: Jan 27, 2011
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Did you know that,according to operating data from various retail organizations, District/Area/Region Manager can influence performance by up to +/- 20%?

In actual numbers, that means, if you have a district of 10 stores with $1.5Million average sales each, District Manager's influence is about 6 Million dollars between -20% and +20%.

No responsible retail organization can leave this kind of influence to chance. Apart from hiring (or better yet, promoting from within) great managers, organization has to make sure that they are well equipped with the right tools and training.

This is where DMSRetail comes in. With our proven, real life experience and record, we are able to get your talent to the point of peak performance, so that your District/Area/Region manager can consistently deliver at the +20% range.

Program Outline


Personal Management Styles – Understanding strengths and opportunities in ones’ own management style and ability
Traits and Characteristics of Great Leaders – Relevant to the retail business
Removing Obstacles – The role of the District/Area/Region Manager
Earning Respect through Integrity and Credibility
Break Out Session – Leadership Exercise

People Development & Succession Planning:
Recruiting, Hiring, Training - Where it all starts and where to go from there
Setting the Example – Learn how you are being perceived by your teams and what you can do to become the best example for them
Coaching – When and how to do it for maximum benefit. How to have the difficult conversations when necessary
Motivating & Getting their Best – Identifying the different approaches to developing your people
Business Continuity – How to be prepared for any personnel issues that affect your stores
Charting the Course – You’ll build a succession planning chart and easily learn to predict or anticipate future management requirements for your district/region
Break Out Sessions – Coaching; Succession Planning

Managing Up:
Diplomacy Skills – What you need to know to manage up successfully and productively
The Value of Your Opinion – How to become a valued and respected source of information to aid in corporate decision making
The Importance of the District/Area/Region Manager Position - A field/Head Office Liaison


Retail Math, Metrics & KPI’s:
Understanding Retail Math, Metrics & KPI’s – Understand what all those numbers mean, what to measure, how to interpret results and take action based on those results
Knowing Your Numbers – How to speak intelligently about your business from a numbers perspective and how to ensure your Store Manager’s know their numbers too
Positively Affecting the Profit & Loss Statement – Learn how you and your teams can easily & positively impact the P&L
Break Out Session – KPI’s (Key Performance Indicators)

It’s All in the Execution – Learn how to avoid the pitfalls that lead to poor execution of company directives and standards.
Communication – Learn how to lay the foundations for excellent communication in managing multiple business units
Managing remotely – Learn how to keep your finger on the pulse of each store…when you’re not there
Follow up triggers and mechanisms

Performance Management:
Sales Management & Customer Service – Set high expectations and then be available to do what it takes to help everyone achieve them
Setting the Example – How to inspire your people through role modeling
Knowing Where to Focus your Efforts – Learn where to get the biggest payback for your time and effort without neglecting anything
Keys to your district/regions’ success – We show you how to find your ‘Keys’
Break Out Session – Focus on Performance Management
Pulling it All Together & Putting it All to Work – Q&A
How it all works together
Where to Start
Roadmap to Success
Certificate Awards Ceremony

Here are some comments from the previous participants:

"The workshop is one of the most enjoyable ones I have attended. The information was refreshing and very informative."

"The workshop was very good, organized and focused. Time management was good."

"Thank you. It was a very good workshop."

"It was great to attend this workshop. It adds to me a lot and I'm waiting for more and more, see you soon."

Who Should Attend:

This workshop is suited to Area, District and Regional Managers, Store Managers who are being prepared for promotion and Retail Business Owners.

Workshop Fees:

Regular – US$ 1,195 for one individual; US$995 per person in a group of 3 or more
Groups of 6 or more, please inquire at (

Workshop fees include presentations, breakout sessions, continental breakfast, full lunch, refreshments, all workshop materials and all take away materials.


Additional Information

Send an email to for faculty bios, volume pricing, Learning Objectives Map,etc.