Mindshare Brand Equity Compass on March 24, 2011 (Compass 2011)

Venue: The Taj Mahal Palace, Mumbai.

Location: Mumbai, Maharashtra, India

Event Date/Time: Feb 24, 2011 End Date/Time: Feb 24, 2011
Registration Date: Feb 23, 2011
Early Registration Date: Feb 23, 2011
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Mindshare Brand Equity Compass on March 24, 2011

MUMBAI: Brand Equity, in partnership with Mindshare, is organising
Compass 2011, a day-long marketing summit in Mumbai on March 24, 2011. The programme with Marketing through Innovation, Involvement and Investment as its theme, will focus on addressing challenges confronting the marketing and business community. Mr. D Shivakumar, VP & MD, Nokia India, would be the chairperson for the event, which is forth in the series. The summit will address the challenges for marketers in areas such as creating newer trends in marketing through disruptive innovation, inculcating the innovation culture and execution, strategies and trends for marketing through brand involvement and understanding and determining the role of Investment functions in marketing.

Some of the speakers participating in the programme include Dominic Proctor, CEO, Mindshare Worldwide, Hemant Sachdev, Joint Managing Director, Microsoft, Piyush Pandey, Executive Chairman and Creative Director, Ogilvy & Mather, Krishnan Ganesh, Founder & Chairman, TutorVista.com,
Marcel Parker, Chairman IKYA Global, Vikram Sakhuja, CEO South Asia, GroupM, Amit Dutta, Founder and Managing Director at Luxury Hues Consultancy Services India Pvt. Ltd, Hari V Krishnan ,Country Manager, LinkedIn India, Viral Oza, Head - Activation, Media & Online Marketing at Nokia India Pvt. Ltd., R Balki, Chairman & Chief Creative officer, Lowe, Meenakshi Madhvani, Managing Partner, Spatial Access, Shankar Narayanan, Chief Financial Officer, Bennett, Coleman & Co. Ltd. and Sanjay Behl, CEO, Big TV & IPTV and Brand Head, Reliance Communications. For any further information on how to participate, please Kindly call Rupal on (022) 6795 6705 or send an email on compass2011@webnoble.co.in


The Crystal room, The Taj Mahal Palace, Apollo Bunder, Colaba

Additional Information

For any media enquiries, contact the undersigned. Anand R. Iyer, Senior Manager, Brand Activation, Bennett, Coleman & Company Ltd., Mobile: 98671 69672, Email: anand.iyer@timesgroup.com