SMALL & MEDIUM ENTERPRISE 2011 FAIR, CONFERENCE (SME 2011 FAIR & CONF)

Venue: THE KENYATTA INTERNATIONAL CONFERENCE CENTRE

Location: NAIROBI, NAIROBI, Kenya

Event Date/Time: Jun 02, 2011 End Date/Time: Jun 04, 2011
Registration Date: May 24, 2011
Early Registration Date: May 20, 2011
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Description

‘The SME Fair 2010 was a brilliant eye opener on the challenges SMEs face locally it was an unique opportunity for us to learn more on how to address this issues and work with Small Business owners as we continuously grow our SMEs clients base………………Cannot wait to take part in the next year event’……………Kaminju SME Today’ Participant SME 2010 Fair.

With more than 3,000 visitors attending this historic event that was officiated By Hon. Alfred Khangati Assistant Minister Office of the Prime Minister, exhibitors got an opportunity to interact with Small & Medium Business owners in various capacities and attending Visitors where able to ask, get educated on how their business can be assisted.

In partnership with Maple Management E.A.Ltd Small & Medium Entrepreneurial Resource Centre
(SMERC) shall host 2011: Small & Medium Enterprise Fair & Conference 2nd – 4th Of June 2011 at The Kicc.

The SME Fair & Conference 2011 promise to be bigger and better with an additional conference that will cover various topics that are affecting SMES in East Africa with Exhibitors & Speakers from both Local & international arena. The Fair 2011 shall be a business empowerment forum for individuals with Small to Medium size businesses and aspiring business owners, Start Ups & the General Public.

In most economies, Kenya included SMEs comprise approximately 99% of all firms and employ between them about 60% of the people. In many sectors, SMEs are responsible for driving innovation and competition. Globally SMEs account for 99% of business numbers and 40% to 50% of GDP.

For a long time Small to Medium size enterprises have been long ignored as they have transactions too large and complex for Micro finance but too risky for conventional financial institutions.

Steadily the Government and different industries are understanding that SMEs are the Blood line of most economies and with the support in the challenges they face they can turn around the Economies of Countries like Kenya into the Future Power house and as Africa is the emerging continent Smes need to be taken more seriously and frame works put into place to assist this future Blue chips rise up to the challenges bestowed unto them.

We at SMERC work with Small & Medium Business Owners as facilitators and the Bridge that connects them to solvers of the problems they face. We are a resource centre for Start Ups, SMEs and other companies that are looking for information, assistance and empowerment in Entrepreneurship.

We believe the 3 Main challenges that Small to medium size business owners face are;

Financial Support.
Business Opportunities to be able to grow and diversify their businesses.
Good Business practices.

Our Exhibitors categories are mainly;

1. Micro Financing Institutes.
2. Banks with SME Loan Facilities.
3. NGOs & Government institutes & The International Community that fund & have capacity Building for SMEs.
4. Organizations that Offer Business Opportunities & Diversifications.
5. Business Consulting Companies that enable Businesses start and run successfully.

Our Audiences are……….

 Small and Medium Entrepreneurs.
 Aspiring Entrepreneurs.
 General Public.

Our main Objective as Small & Medium Entrepreneurial Resource Centre (SMERC) is to Support SMEs every step of the way as they implement Systems, Diversify, Finance and set up Good Business practices that govern Enterprises from Small Business to Large Corporate.

FINANCE.
Finance play a big role in been part of the main challenges that start ups and existing Small to medium Enterprises. We work with Policy makers, Donors, Industry Associations and Financial Institutes to identify and overcome impediments to the provision of financial services to SMEs.
We believe the interaction between SME's and SME financiers’ provides an enabling platform for the exploration of new financial opportunities and lead to the development of longs standing beneficial relationships.

BUSINESS OPPORTUNITIES.

For most business to grow diversification is important as business owners and companies add products or services that are complementary to what they are already doing. But due to lack of information or companies looking to franchise or appoint agency, distribution channels or retailer ship with SMEs this is a constant challenge for their growth and prosperity.

BUSINESS CONSULTANCY.

Business Consultancy companies play a major role in educating & Capacity building to Small to Medium Entrepreneurs on how to start and run a business successfully implement good business practices and systems in a business for example, registration of a company, creation of company logos and business books, taxation, Business insurances and retirement benefit, Accounting systems etc.

Why Exhibit.
Exhibiting at trade shows, expos, conventions, fairs and other exhibitions gives you a unique sales opportunity that can also help you generate new leads, find suppliers, check out the competition, do some networking, and get publicity.

According to the Center for Exhibit Industry Research, it costs 62% less to close a lead generated from an exhibition than one originated in the field In short, what you can achieve at one exhibition is what it would take you weeks or months to do from your offices.

Exhibitions are the surest way to meet many people with direct marketing option at a far lesser cost than conventional marketing opportunities available with only interested visitors visiting the exhibition your sure efficiently market your services & products.

Venue

Additional Information

EXHIBITION SPACE Category Description Cost. Usd $ Premium 4 x 3 m 2,048 Corporate 3 x 3 m 1,533. Standard 3 x 2 m 1,160. CONFERENCE Delegate Sme 2011 conference complete Package 478. PLATINUM SPONSORSHIP: FEE: US DOLLARS 82,353. BENEFITS • Title ownership of the event + All the Diamond Sponsorship Benefits. SME 2011Fair & Conference with………………………………………. DIAMOND SPONSOR FEE: US DOLLARS 58,824. BENEFITS. • Space allocation at all the countrywide SME workshops with presentation of organization allocation. • Premium Exhibition Booth allocation at the SME Exhibition. • Main Speaker / presentation allocation at the SME Conference. • Main Speaker presentation at the SME Gala Ceremony. • Speaker allocation during the opening ceremony • Complete Branding rights at the Workshops, Exhibition, Conference & Gala Ceremony. • Presence at the Media Launch for the SME 2011 Programme. • First mention on all audio form of advertisements, Radio, Television, Road shows. • Prominent Logo Branding at all printed publicity advertisement; Newspaper, Magazines, Posters, Banners, Flyers. • Prominent branding all printed and electronic events materials: Programmes, Badges, invitation cards, car passes. • Prominent feature in Maple website www.maplekenya.com & SME Resource Centre website: www. Smeafrica.net • Involvement in the publicity campaign in Churches, Golf Courses & Major Malls. • Online logo branding on eflyer • Sponsors media interviews, features & articles. • Full page advert on SME 2011 magazine & Catalogue. • Ten Free Conference delegation tickets. • 15% discount on addition conference delegation attendance. • Free insert on the Gala Awards gift bags. • Exhibitors & Delegates Data Base. RUBY SPONSORSHIP FEE: US DOLLARS 41,176. BENEFITS • Space allocation at all the countrywide SME workshops with 2nd presentation of organization allocation. • Premium Exhibition Booth allocation at the SME Exhibition. • 15 minutes Speaker / presentation allocation at the SME Conference. • 2nd Speaker presentation at the SME Gala Ceremony. • 2nd Speaker allocation during the opening ceremony • Branding rights at the Workshops, Exhibition, Conference & Gala Ceremony. • Presence at the Media Launch for the SME 2011 Programme. • Second mention on all audio form of advertisements, Radio, Television, Road shows. • Logo branding at all printed publicity advertisement; Newspaper, Magazines, Posters, Banners, Flyers. • Branding all printed and electronic events materials: Programmes, Badges, invitation cards, car passes. • Feature in Maple website www.maplekenya.com & SME Resource Centre website: www. Smeafrica.net • 2nd Involvement in the publicity campaign in Churches, Golf Courses & Major Malls. • 2nd Online logo branding on eflyer • Sponsors media interviews, features & articles. • Half page advert on SME 2011 magazine & Catalogue. • Five Free Conference delegation tickets. • 10% discount on addition conference delegation attendance. • Free insert on the Gala Awards gift bags. EMERALD SPONSORSHIP FEE: US DOLLARS 11,765. BENEFITS • Space allocation at all the countrywide SME workshops. • Exhibition Booth allocation at the SME Exhibition. • 15 minutes Speaker / presentation allocation at the SME Conference. • 5 Min. Speaker presentation at the SME Gala Ceremony. • 5 Min. Speaker allocation during the opening ceremony • Single Branding rights at the Workshops, Exhibition, Conference & Gala Ceremony. 1 • Single Branding at the Media Launch for the SME 2011 Programme. • Third mention on all audio form of advertisements, Radio, Television, Road shows. • Logo branding at all printed publicity advertisement; Newspaper, Magazines, Posters, Banners, Flyers. • Branding all printed and electronic events materials: Programmes, Badges, invitation cards, car passes. • Feature in Maple website www.maplekenya.com & SME Resource Centre website: www. Smeafrica.net • Involvement in the some publicity campaign in Churches, Golf Courses & Major Malls. • Standard Online logo branding on eflyer • Sponsors media interviews, features & articles. • Half page advert on SME 2011 magazine & Catalogue. • Five Free Conference delegation tickets. • 10% discount on addition conference delegation attendance. • Free insert on the Gala Awards gift bags. SUPPORTER SPONSORSHIP. BENEFITS. No Description Amount. USD 1. Branding event area either workshops, conference, gala ceremony with either roll up banner, tear drop etc. 353 per item. 2. Online advertisement either Maplekenya.com / smeafrica.net for a month. 2,95 per month. 3. Brochures, flyers, distribution during either the conference, workshops, conference, Gala Ceremony. 177 Per day. 4. Logo inclusion on all printed publicity materials. 588 5. Gift bag insert during the Gala ceremony. 942 6. 30 Min speaker allocation during the conference, opening ceremony, Conference, Gala Ceremony. 1,875 7. Conference & Gala Ceremony Premium Branding & Speaker allocation. 3,125.