3rd Annual TechNet Intellectual Property Forum
Venue: New York
|Event Date/Time: Nov 16, 2011||End Date/Time: Nov 17, 2011|
Special focus at this event will be made on Social Media and its impact on your company IP strategy!
As we all know, along with the advantages of social media, there are also legal risks.
One of the concerns is the potential lack of control over what is said and how one is portrayed. Companies can take a conservative approach, whereby all content is reviewed and moderated prior to publication. Alternatively, the operator can moderate the site retrospectively. Such retrospective moderation can lead to a complete loss of control over the quality of the content posted which, given the nature of social media, can lead to instantaneous and widespread damage to the business!
And this is only one example!
Only by grasping the evolving legislative landscape, leveraging proven approaches for optimizing IP portfolios, and implementing aggressive online risk mitigation strategies can in-house counsel safeguard crucial corporate assets and fortify their value propositions within the grater organizational framework
Previous year speakers include:
European Patent Office