The topics covered in this workshop will include all types of mobile marketing, mobile websites, mobile applications, mobile media buys, mobile search advertising (PPC), mobile search engine optimization (SEO), text messaging, QR codes, BlueTooth marketing, NearField communication, and radio-frequency identification (RFID) marketing will all be addressed, in detail, with strategies for tracking, segmenting and optimizing each type of campaign. Facilitator will also discuss the intersection of mobile marketing with social and location-based social marketing, and how these can be used to bolster any marketing campaign.

Interested to find out more information, do drop an email at percilla.l@unistrategic.com with subject title MM-NC.