Strategic Planning for Associations

Venue: Be There Studio

Location: Vancouver, British Columbia, Canada

Event Date/Time: Apr 02, 2012 End Date/Time: Apr 02, 2012
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It’s 2:30pm on a beautiful Saturday afternoon. You have a belly full of roast beef from lunch and despite the gallon of coffee you’ve been ingesting steadily since your strategic session began this morning at 8am, you are getting sleeeeeepy...

You look around at your board members: Miranda hasn’t looked up from her BlackBerry since lunch, Frank has stepped out to take a call, Murray is doodling on the worksheet in front of him and Jim...well he’s snoring quietly at the table in the back of the room. Everybody else is staring vacantly at the wall or, in a couple of cases, at the convoluted organizational matrix on the screen up at the front.

Sound familiar?

Strategic planning is critical to the success of your Association. We are talking about your future here - it shouldn't be boring!

This session will talk about how to create a strategic plan that is effective, easy-to-follow and that gets everyone excited and pulling on the same set of oars to help turn your Association’s strategy into a reality.

Join Carol-Anne Moutinho from the Association Resource Centre for this session on Strategic Planning for Associations.

Speaker Bio
Carol-Anne has played a key role as a Consultant in the Association Research Centre's (ARC) Research and Strategy division for the past six years. Currently, Carol-Anne is responsible for conducting qualitative research for ARC clients in areas that include: member satisfaction, industry and consumer trends, program and service development, organizational effectiveness and competitive analysis.

Carol-Anne also has a strong facilitation and planning portfolio that includes projects in strategic and marketing plan development, and organizational analysis and implementation for clients in both the private and not-for-profit sectors.

Professional writing, editing, social media and content management are also among Carol-Anne's areas of expertise. She is the primary author of the ARC Blog,


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Additional Information

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