Event Date/Time: Nov 29, 2012 End Date/Time: Nov 30, 2012
Registration Date: Sep 30, 2012
Abstract Submission Date: Apr 30, 2012
Paper Submission Date: Jul 31, 2012
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International Conference on Management Cases 2012
November 29-30, 2012
BIMTECH Campus, Greater Noida (NCR), India
• To net work with scholars from all over the globe and share your experiences in a slot of 30 minutes before a select gathering of academics.
• All presented papers will be published by Macmillan Publishers India Ltd. In the form of a book(s) to be released at the inaugural function of ICMC 2012.
• Selected presented papers, after necessary revision to meet the editorial guidelines of the respective journals, will be considered for publication in special issues of the following international journals:
-International Journal of Commerce and Management ( Emerald)
- Society and Business Review ( Emerald)
-International Journal of Technology Marketing ( Inderscience)
-International Journal of Globalisation and Small Business (Inderscience)
-International Journal of Human Resources Development and Management ( Inderscience)
• To participate in an Interactive Plenary Session on Case Writing to be led by Prof. Jack High, Professor George Mason University, Virginia, USA
• Bimtech Centre for Management Case Development to facilitate development of selected presented Teaching cases for consideration of Emerald’s Emergent Market Case Collection
• Cash award of Rs. 10,000 and a Certificate of Merit will be presented to ten scholars under 35 years of age and in attendance at the conference as registered delegate for case presentation. Multiple authors of the winning case will share the award.

Important Deadlines
Submission of Case Lead by: April 30, 2012
Submission of manuscript : July,31, 2012
Information on acceptance of manuscript by: August 31, 2012
Registration of Author-delegates by: September 30, 2012
Registration of non –authors delegates by: October 3 1, 2012

For details log on: www. Icmc.org.in
For all enquiries and case lead/full text submissions:
G.D. Sardana
Professor in Operations
Birla Institute of Management Technology (India)
gd.sardana@bimtech.ac.in; gdsardana@gmail.com

Tojo Thatchenkery
School of Public Policy, George Mason University, Arlington (USA)
thatchen@gmu.edu PAGE 1.


BIMTECH, Birla Institute of Management Technology, Greater Noida (NCR), INDIA and, The School of Public Policy, George Mason University, Arlington, Virginia (USA) are pleased to announce organising jointly International Conference on Management Cases 2012 (ICMC 2012) on November 29-30, 2012 at BIMTECH campus .
ICMC 2012 invites stimulating original, unpublished, related to real life events and situations research /teaching cases, case studies, based on primary and/or secondary data, field studies, empirical data, or significant experience of learning in various facets of management. Imaginary cases are not welcome. ICMC 2012 aims at international relevance and encourages authors from all over the world.
Prospective Authors and Delegates
• Faculty at undergraduate and/or postgraduate levels
• Research scholars pursuing doctoral programs
• Students pursuing postgraduate programs in management, provided one of the authors is their teacher and the teacher also registers as a delegate and is present at the conference
• Consultants, Associations, NGO’s, N PO’s, business houses, social workers
• Practitioners, executives, entrepreneurs, self employed professionals
• Civil servants, Researchers/scientists engaged in research institutions
• Social activists, Superannuated/Retired teachers/practitioners

Preferred Case Focus
Cases from all management disciplines are welcome, including but not limited to
• Accounting and Finance, Organisation performance,
• Corporate Governance, Societal expectations, Financial inclusion
• Comparative studies (industry sectors, products, locations, geographic, demographic)
• Entrepreneurship, New Product Development, Innovations
• Globalization, Small business,
• Human Resources Management, Organization Development,
• Knowledge Management, Technology Management, Technology Marketing
• Management interventions, Management practices,
• Management Science, Management Decision Making, Strategy
• Marketing, Branding, Customer satisfaction, Tourism
• NGO’s, and NPO’s, Public sector management, Health care management
• Operations and Logistics, Supply Chain Management, Quality Management

Registration fee per delegate
• At least one of the authors must have registered for inclusion of the case in the conference .
• Virtual or in-absentia submissions or non-presented cases will not be considered for publication.
Participants from overseas per delegate: USD 200
Participants from India per delegate: INR 4,500 PAGE 2 A
• The registration fee covers conference kit, a copy of edited book containing accepted cases, lunch and coffee/tea served during the conference. It does not include accommodation, airport/railway station transfers and hotel pickups and drops.
• Registration fee is net of all bank charges and must be made by Demand Draft in favour of Birla Institute of Management Technology, payable at Greater Noida/Delhi.
• Registration fee for overseas participants includes additionally one day tour by deluxe coach each to the Taj Mahal at Agra and places of historical interest in Delhi after the conference. The tour does not include entry fee to historical places and museums, guides or expenses on food, beverages.

Bank information for wire transfer/payment of registration fee for delegates from overseas
Account Name : Birla Institute of Management Technology
Address : Plot No. 5, Knowledge Park-2, Institutional Area,
Greater Noida, U.P.-201308 (India)
Bank Address : Alfa Commercial Belt, ALFA-1,Greater Noida, U.P. 201308 (INDIA)
ACCOUNT NO : 624010200001793
Swift Code : AXISINBB624

b y and in atteance at the delegate for case presentation. Multiple authors of the winninpageg case will share the award.

Declaration and Authorization
Each full case manuscript must accompany a formal Declaration in Format as under. This has to be signed by all the authors.

Declaration and Authorization
This is to declare that the paper/case titled as: .............................................
and authored by:
1. ....................................................... 2. ......................................................
3. ....................................................... 4. ......................................................

1. Is original, unpublished and is not submitted simultaneously to any journal or conference/seminar for consideration of publication/ presentation.
2. References to the sources have been cited in the text wherever more than fifteen words in continuation or figures or graphs have been used from a publication or website.
3. Formal permissions from responsible authorities are attached wherever copyrighted graphs, tables, figures, charts have been reproduced in the text. PAGE 2B
Please pick what is applicable from 4(a), 4( b), 4(c) and 8:
4. (a) the case has used primary sources of information or any data from a sponsored research.
Authorization from the organization/company on its letter head permitting use of the primary data/sponsored research is attached
(b) the case has not used any primary sources of information or any data from a sponsored research.
(c) the case is built around secondary sources of information/ information in public domain and none of these is copy righted.
5. The authors alone are responsible for the correctness of events, accuracy of information and data used and charges of plagiarism. The authors have followed ethics and research protocol.
6. The authors permit the editors/publishers to carry out copy-editing, grammar corrections and, formatting of the case.
7. The copyrights of the case stand transferred to BIMTECH and its chosen Publishers in the event of the acceptance of the case.
8 My age at time of submission of the manuscript is less than 35 years and I am eligible for
BIMTECH-Stough Young Scholar Award

Signatures of all authors:
1. .......................................... 2. ...........................................
3. .......................................... 4. .......................................... PAGE 2C

Guidelines for Authors for Case Submission
• The case should bear a clear focus on management concepts and practices .
• Case Abstract should be around 100 words.
• Full case should be no shorter than 1,000 and no longer than 5,000 words. Normal length is around 3000 words. It should be typed in A4 page setup with headings and text in Times New Roman 14 and 12 point type respectively.
• At least one of the authors must have registered for inclusion of the case in the conference .
• Virtual or in-absentia submissions or non-presented cases will not be considered for publication
In the conference book or later for publication in the journals listed
• Suitability/recommendation for publication in a journal will be determined by the conference organizers only.
• Both the Case Abstract and the full Case should be submitted only on electronic mail in word file to gd.sardana@bimtech.ac.in ; gdsardana@gmail.com
Structure of the Case
ICMC 2012 solicits both teaching and non-teachin g (research) cases. Both types carry a different structure, style of writing and purpose.
The authors are required first to submit a Case Lead, irrespective of the type of the case, to evaluate its compatibility with the aims of the conference. Case Lead is a one page statement and is structured as under:
Case Lead
• Names of Authors and affiliations
• The name, affiliation, email of the corresponding author
• Who will attend the conference
• Type of Case : Teaching / Research
• Organization Case studied
• Focus/Objectives of the Case
• Brief Summary of the Case( in about 50-100 words)
ICMC 2012 will intimate the results of the Case Lead within 7 days of its receipt.
Structure of a Teaching Case
1. Abstract (100-150 words). Bring out focus, aim of the case, and the audience for whom it is meant
2. Keywords ( 5-7 words)
3. Opening paragraph : Bring out main issues, context within which the case occurs. Introduce protagonists
4. Body: Story in chronological order, back ground, quote views, conflicts, alternatives in decision
making. Avoid solutions
5. Concluding paragraph: Short synthesis of the case, questions, issues for readers
6. References
6. Teaching notes: In a separate file, separated from the paper to provide author’s understanding
0f the issues. The teaching notes are not published. PAGE 3A

Structure of a Non-teaching ( Research) Case
1. Abstract (100-150 words). Bring out the objectives, the research methodology adopted and major results.
2. Key words ( 5-7 words)
3. Opening paragraphs : Organization, Problems, Issues, Need for study
4. Objectives:
5. Research methodology: Identify tools used, hypothesis
6. Diagnosis and Analysis
7. Recommendations
8. Conclusions
9. References
For both types, authors should ensure:
• Citation of relevant literature in the paper. The citation in the text and bibliography( References) must match. Use APA style only. As we want to maintain consistency of writing, style in the book, we will not accept any other style of referencing, including number suffixes.
• Source of information must appear at the bottom of each table/graph/figure
• There is no infringement of existing copyrights or indulgence in plagiarism.
• Authors must have written permission for reproducing tables, figures, graphics, or excerpts of more than 400 words. Anything freely available on a web site does not imply that it is free to use. You must obtain formal written permission to use copyrighted material.

Presentation Schedule
Each case presentation : 15-20 minutes
Discussion, response from authors : 10-15 minutes
BIMTECH will provide all facilities of OHP/Powerpoint presentation.
Selection process of Case Submitted
• Case Leads are first scrutinised to ascertain compatibility with the conference themes. The authors are advised to develop the case only after the Lead has been accepted.
• Full text papers received will first undergo editorial scrutiny to judge suitability .The conference uses TURNITIN software to check the originality of the submissions with aims of zero tolerance to plagiarism.
• The shortlisted papers will then go through double blind peer review process. Third referee is used when the first two referees differ. Majority review is the base of acceptance.
• The papers can be referred to authors for a revision only when there is a need for a minor revision. Papers recommended for major revision/outright rejection will not be referred to authors for rework because of constraints of time to meet the schedules of publication.
• Selection of awardees for Bimtech-Stough Young Scholars Awards will be carried out by duly constituted committee of experts. In all the cases the decisions of the ICMC2012 organizers will be final and binding.
How to reach BIMTECH
Situated in the National Capital Region, BIMTECH is located strategically on Expressway at Greater Noida. BIMTECH is located at about 45 Kms from New Delhi railway station and 50 Kms from Indira Gandhi International Airport. Taxis are available from railway stations and air port.

Limited lodging accommodation and boarding at BIMTECH Campus is available on first come first served basis at a nominal charge of Rs 1500 per participant per night on double occupancy basis.

Discounted special tariff for conference delegates at 5-Star hotel near to the conference venu are under discussion. These will be intimated to the delegates once the registration process goes underway.

Conference Patrons
Professor Harivansh Chaturvedi
Birla Institute of Management Technology (BIMTECH ), INDIA

Professor Roger Stough
Vice President
George Mason University, USA

Conference Co-Chairs
G D Sardana
Professor of Operations
Birla Institute of Management Technology (BIMTECH ), INDIA
Tojo Thatchenkery
Professor & Director, MS in ODKM, School of Public Policy,
George Mason University, Virginia, USA.
Conference International Advisory Council
Ishwar Dayal,
Chief Mentor, Birla Institute of Management Technology, Greater Noida, India
• AK Dey, Professor, BIMTECH, Greater Noida
• A. Sahay, Professor BIMTECH, Greater Noida, India
• Anthony Smith, Professor, Eastern Mennonite University, USA
• Anupam Varma, Dy. Director, BIMTECH, Greater Noida, India
• Ashok Malhotra, Professor, BIMTECH, GreaterNoida, India
• Eric Simon, Professor ISC, Paris
• Gary Stockport, Professor, University of Western Australia Business School
• HM Jhabidyarthi, Professor, Shri Sant Gajanan Maharaj college of Engineering, Shegaon, India
• Hanna Lehtimaki Professor, University of Tampere, Finland. PAGE 3C
• Iijima Masaki, Professor, Aichi Gakuin, Nagoya, Japan
• John Walsh, Professor, Shinwatra University, Bangkok, Thailand
• Mukesh Chaturvedi, Professor, BIMTECH, Greater Noida, India
• Paul Lapoule, Professor, Advancia-Gratia, Paris
• Rajiv R Thakur, Director Jaipuria Institute of Management, Jaipur, India
• Sonia Ketkar, Associate Director of Centre for Emerging Market Policies, G M U
• Sriparna Basu, Professor, Amity University, Noida
• Yvon Pesqueux, Professor, Conservatoire National des Arts et Metiers, Paris
• Zoltan Acs, Director, Center for Entrepreneurship and Public Policy, G MU
• Ex.Officio members :Patrons, Conference Co-Chairs


About Birla Institute of Management Technology (BIMTECH) PAGE 4
BIMTECH, situated at Greater Noida in National Capital Region, was established in 1988 under the aegis of the Birla Academy of Art and Culture and is supported by B.K. Birla Group of companies. BIMTECH is engaged in delivering research, academic programmes at master’s and doctoral level, training and consulting to corporate and other organizations. BIMTECH has partnership with 40 foreign universities and organizations and is signatory of Responsible Business Education with PRME and UN Global Compact. It has been ranked in the top 10 private business schools of India and has come to be regarded as a premier institution to deliver quality education and impart values. There is a focus on fundamentals, respect for the individuals and a seriousness of purpose. This is reflected in various dimensions: interface with corporates, partnership with educational institutions of repute at international levels, building intellectual capabilities, initiatives in areas of societal concern, and strong cultural affinities.

About George Mason University, Virginia (USA)
Ranked number one on the list of national universities to watch by U.S. News & World Report, George Mason is the largest university in the Commonwealth of Virginia with over 30,000 students. Utilizing nationally ranked graduate programs in such subjects as public policy, conflict resolution, engineering, information technology, biotechnology, health care, economics, visual and performing arts GMU prepares its students to succeed in the workforce and meet the needs of the region and the world. GMU’s School of Public Policy is recognized as one of the largest and most diverse graduate public policy schools in United States. The school is located in the Washington, D.C. area and is ranked by the National Science Foundation as the number one program in its field for federal and total research expenditures.
Distinguished academics and researchers from overseas who have confirmed participation 2012, at ICMC2012 ( as on March 15, 2012)

Dr. Roger R. Stough
Dr. Roger R. Stough is presently Vice President for Research & Economic Development, President, George Mason Intellectual Properties (GMIP), NOVA Endowed Chair, and Eminent Scholar and Professor of Public Policy. Dr. Stough's education includes a BS in International Trade, Ohio State University; a MA in Economic Geography, University of South Carolina; Ph.D. in Geography and Environmental Engineering, Johns Hopkins University. He also holds a Honoris Causa Doctor degree from Jonkoping University (Jonkoping, Sweden. During the past 10 years Dr. Stough has been heavily involved in China and India in the development of research entrepreneurship training, and education programs including advising enterprise development and incubation centers there. Prof. Stough will deliver Key Note address.

Edward Rhodes
Edward Rhodes is Dean of the School of Public Policy, George Mason University. Rhodes’s research investigates core questions of American foreign and national security policy and of international behavior. Prior to joining George Mason University, Rhodes was a member of the faculty of Rutgers University, serving as founding Director of the Rutgers Center for Global Security and Democracy and as Dean of the Social and Behavioral Sciences. Rhodes received his A.B. from Harvard University and his MPA and Ph.D. degrees from the Woodrow Wilson School of Public and International Affairs at Princeton University. Prof.Rhodes is a key speaker at a Plenary session.

Katrina S Rogers
Katrina Rogers is Provost and Senior Vice President, Fielding Graduate University, Santa Barbara, California. She leads the academic enterprise at Fielding, encompassing three schools (education, psychology, and human & organizational development) with 135 faculty members serving a student body of 1,600. She led the European campus for Thunderbird School of Global Management in Geneva, Switzerland for a decade. She has doctoral degrees in political science and history. She received a post-doctoral fellowship from the Alexander von Humboldt Foundation and was a Fulbright scholar to Germany, at the University of Tubingen. Prof.Katrina isa key speaker at a Plenary session
Yvon PESQUEUX is Professor at CNAM (Conservatoire National des Arts et Métiers), head of the Chair « Développement des Systèmes d’Organisation ». Ph D. in Economics, University of Paris 1 Panthéon-Sorbonne (1975) and Doctor honoris causa, Université de Galati, Romania (2010), his special interests are Management, Philosophy and Ethics, Business and Society,Corporate Social Responsibility. He has published several scientific articles and books. He is also Editor of Society and Business Review
(Emerald Publishing). Prof. Yvon is a key speaker at a Plenary Session

Jack High
Jack High is Professor of Economics and Public Policy at George Mason University. He is the author or editor of several books on economics and business, including Maximizing, Action, and Market Adjustment (1988), A Nation in Debt (1990); A Century of the Sherman Antitrust Act (1990); Regulation (1991), The Politics of Purity (1999), Competition (2001), and Humane Economics (2007) and edited Business History Review while at Harvard University. High's current research and teaching interests are international business and entrepreneurship. He has taught at Harvard University, Georgetown University, Charles University in Prague, and the University of Hong Kong. Prof. High will lead an Interactive Plenary Session on Case Writing.

Beata Glinka
Beata Glinka is a professor and the head of the Department of Organizational Innovation and Entrepreneurship at the Faculty of Management, University of Warsaw, Poland. She is an editor of Problemy Zarzadzania (Management Issues) scientific journal. She is the author of books and many articles (mainly on entrepreneurship and intercultural management). She has experience in teaching and researching at many Universities in Poland, Europe and United States. Prof.Beata will chair a Technical Session.

Hanna Lehtimaki
Hanna Lehtimaki is Adjunct Professor and Research Director at the University of Tampere, Finland. Her research interests are in the dialogical approach in strategic management, networks and social capital, university-business collaboration, and constructionist research methodology. The focal point of her academic work is in creating practices for knowledge sharing between academics and business practitioners. Dr. Lehtimaki directs research projects where academic research is conducted in close collaboration with companies. Professor Lehtimaki will chair a Technical session.

Tojo Thatchenkery
Tojo Thatchenkery is Professor and Director of the Organization Development and Knowledge Management program at the School of Public Policy, George Mason University, USA. His recent books include Appreciative Inquiry and Knowledge Management, and Appreciative Intelligence: Seeing the Mighty Oak in the Acorn. Information Communication Technology and Economic Development: Learning from the Indian Experience. He has extensive consulting experience in change management.

Gary Stockport
Gary Stockport is a Winthrop Professor in Management (Strategic Management) at University of Western Australia Business School. His Ph.D is an ethnographic study about how high technology small firms develop inter-organisational networks within a Science Park. Gary has consulted for a number of organisations all over the world and he is globally experienced on teaching on specialist and generalist Executive Programs. His areas of key research include Strategy, Strategic Transformation, Strategy Process, Strategic Decision Making, Strategic Leadership, Strategic Change, Turnaround Management. Dr. Gary will chair a Technical session.

Eric Simon
Eric Simon is Dean for Research &Head of the Department of Enrepreneurship, ISC, Paris School of Management. The 'Institut Supérieur du Commerce' or 'ISC Paris School of Management' is a private French business school located in Paris and is one of the French Grandes Ecoles. Its programmes consist of a core degree, a national Master in management, and an MBA programme offering 16 different specializations, available both in part time and full time courses. He will chair a Technical session.

Bharat Maheshwari
Bharat Maheshwari is a faculty in Management Information Systems at the Odette School of Business, University of Windsor, Canada. Bharat has over fifteen years of experience in areas of In formation Systems and Operations Management. He has coordinated e-Business research activities for Ontario’s Research Network for Electronic Commerce(ORNEC) at the Sprott School of Business, Carlton University. He has authored more than 40 papers. Dr. Bharat will chair a Technical Session.

Anthony Smith
Anthony E. Smith teaches in the EMU Business and Economics Department and in the MBA program with a special interest in Nonprofit Entrepreneurial Management. Dr. Smith also serves as the CEO and President of Secure Futures, LLC, a solar development company. He has founded, co-founded and/or directed numerous small businesses and nonprofit organizations in community economic development, sustainable agriculture, energy management, and commodity futures trading in energy. He will chair a Technical session.

Paul Lapoule
Prof. Paul Lapoule holds a doctoral degree in areas of management. His thesis was awarded the Area Prize of the Best 2007 French thesis. Prof Lapoule has the distinction of winning the Top Writer 2003 and the Best SE Management case 2010 awards by the French Case Central (CCMP). He is a Professor & Researcher at ADVANCIA-NEGOCIA (Paris) and a visiting professor to international institutions of repute as, Sorbonne, South China Normal University, University of Wine, Western Michigan University and University of the West of England. Paul Lapoule teaches strategy, marketing, retailing and entrepreneurship. Prof. Paul will chair a Technical session.

Masaki Iijima
Masaki Iijima is a Professor of Management Engineering for undergraduates and also a Professor of Management Information Systems for post-graduates at Aichi-Gakuin University, Nagoya, Japan. He is a board member of the Japanese Industrial Management Association society and a Dean of graduate school, and has had 30 years of experience in both teaching and management consultancy. He earned his doctorate in Engineering from Waseda University in 1993. His research centers on large Japanese industrial corporations. Prof. Masaki will chair a Technical Session.

John Walsh
John Walsh received his Doctorate in International Management from the University of Oxford in 1997. He has lived and worked in Sudan, Greece, Korea, Australia, Abu Dhabi and Thailand, as well as his native Britain. His work experience in many countries has provided him a wider perspective and develop marketing strategies in the global context. He currently works at Shinawatra University in Bangkok, where he teaches a variety of subjects in the undergraduate, MBA and Ph.D. programs. His research focuses on social and economic development in the Greater Mekong Sub-Region. Prof Walsh will chair a Technical Session.


Plot No. 5, Knowledge Park-II,
Uttar Pradesh

Additional Information

refer brochure andthe conference site for full details