Event Date/Time: Jun 07, 2012 End Date/Time: Jun 07, 2012
Registration Date: Jun 01, 2012
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The way marketers communicate with their customers has forever changed. They are relying on new marketing strategies and mediums. Today it is as likely that marketers will reach their customers through the Internet and mobile phones as it is through traditional media, like television and radio. Not surprisingly, the legal landscape has changed as well. Do you know the rules and understand how regulators will apply them?

Hear from experts from around the world discussing the legal issues impacting marketing today. The conference will examine the issues of addressing privacy, data protection and child directed advertising while making the most of the targeted marketing opportunities from new technology and social media. Hosted by the International Chamber of Commerce, whose marketing and advertising self-regulatory rules form the basis for most countries’ national codes, this event will bring together speakers knowledgeable in different legal approaches and global marketing self-regulation.


1211 Avenue of the Americas
New York
New York
United States