Industry leaders have realised in recent years that customer experience is key to customer acquisition and retention. Whatever industry you work in, whether it be Finance, Retail, Telecoms, Travel, Automotive, Industrial or Consumer products, your business growth will be as a direct result of your customers’ experiences. With the ever growing importance of peer-to-peer reviews through social media such as Twitter and Facebook, it has never been more vital that your customers receive excellent customer service at every point of contact with your company.

However, whilst many companies recognise the importance of providing an excellent customer experience, there is still a big gap between knowing and doing. This leads to a customer experience which is disjointed, fragmented, and ultimately unsatisfactory.

CUSTOMER EXPERIENCE IN ACTION

Our latest conference, Customer Experience in Action, is designed to bridge this gap, and to provide you with the knowledge and skills to take your customer service to the next level, improving customer retention and boosting loyalty and advocacy.

Attend the Customer Experience in Action Conference to hear first-hand how your peers have successfully created strategies to deal with the key issues in 2012. Through insightful case studies, interactive brainstorming sessions and targeted networking breaks you will be able to debate, discuss, and discover how to successfully deal with the main issues affecting customer experience professionals.

KEY TOPICS COVERED INCLUDE:

• Engaging customers through new technologies & social media
• Implementing customer experience measurement to ensure positive return on investment
• Understanding the real drivers of customer experience in the current economic climate
• Successfully designing your company around the customer and putting them at the heart of the business
• Empowering your employees to deliver an outstanding customer loyalty programme
• Effectively managing customer experience across a variety of channels